THE HUDSON TRAILER COMPANY
Brand Activations & Experiential Vehicles
Experiential Vehicles, Activation Trailers, and Branded Vehicles Built for the World's Best Brands
Brand activations are our specialty. We design and build custom trailers, trucks, and vehicles that don't just carry a logo, they become the campaign: the thing guests photograph, share, and remember. Whether you're launching a product, anchoring a festival footprint, or creating a private brand experience, we build a vehicle that stops traffic and holds up to daily service.
Our activation builds have served some of the most recognizable names in spirits, hospitality, and luxury retail, including Johnnie Walker, Amaro Montenegro, Longbranch Whiskey, and Ladurée. Every build is engineered around your brand guidelines, your service model, and your timeline, with the fabrication quality of a shop that has completed more than 200 custom builds.
Tell us what you're launching, and we'll tell you honestly what's possible.
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Bar Monte, a custom 17-foot toaster-style mobile bar trailer built for Amaro Montenegro
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Custom Piaggio Ape mobile boutique built for Ladurée
Custom horse trailer tasting bar, a brand activation build for Longbranch Whiskey
Endless Possibilities for Brand Activation Campaigns
A Partner From Brief to Campaign
We do more than build the vehicle. We help you plan the build around the events, fairs, and festivals that fit your audience, so every dollar of the activation works as hard as it can.
Planning support. We help you spec and outfit the build to maximize the events and venues that matter to your campaign, so the vehicle is ready for the moments that count.
Scalable solutions. Start with one build and expand as the campaign gains traction. When demand grows, we can outfit additional trucks or trailers to match it.
Fully on-brand. From custom signage to the smallest design detail, we deliver a cohesive, 100 percent on-brand experience your customers feel the moment they walk up.
Custom vintage Chevrolet step van transformed into an ice cream truck for Melt
BRANDING AND CUSTOMIZATION
Every build is finished to the last detail, fully on-brand, including:
Custom paint. Full-color and multi-design finishes.
Vinyl wraps. From logo application to full or partial wraps.
Signage. LED signs, lightboards, and custom panels.
Design services. In-house 2D and 3D design to visualize your build before we fabricate it.
Custom Piaggio Ape mobile boutique built for Ladurée
Why a Custom Vehicle Works for Activations
Why a Custom Vehicle Works for Activations
A branded vehicle is a dynamic experiential platform. It's flexible enough for public festivals or private launches, striking enough to capture attention on sight, and engaging in a way traditional advertising can't match. It gives your audience something tangible and shareable, and it earns impressions long after the event ends.
How We Make It Happen:
Our process is straightforward and built around your campaign:
Consultation. We talk through your goals, your audience, and your ideas.
Design. We create a unique, fully branded look for your truck or trailer.
Build. We transform the concept into a functional, road-ready mobile unit.
Handoff and support. Clients arrange transport from our Jacksonville facility, and we're glad to help coordinate. We also provide post-build support to keep your vehicle campaign-ready throughout the program.
Custom Mobile Cocktail Bar Trailer
Brand Activation Trailer for Amaro Montenegro
Investment
Every activation is scoped to the brief. As a starting point:
Custom trailers start at $50,000. Refurbished second-hand trucks, rebuilt for your brand, start at $60,000. New trucks built for your brand start at $80,000.
Ready to Activate Your Brand?
Hudson Trailer Company is your partner for custom trucks and trailers built around your brand activation campaign. From design and build through campaign planning and post-build support, we handle the details so you can focus on engaging your audience. Get a custom quote today, and let's bring your experiential marketing vision to life.